SEO is a method designed to enhance a website’s presence in search engine result pages (SERPs). It can boost a website’s ranking, increase its organic traffic, and drive direct sales to your site. This helps search engines in recognizing the content of your website and linking it to users by providing
suitable and valuable results that align with their search inquiries or queries. There are different types of SEO techniques, such as on-page SEO, off-page SEO, local SEO, international SEO, and e-commerce SEO. In on-page mode, we optimize content for two primary audience – the people and the search engines. The main aim is to publish helpful, informative, and high-quality content. Link building, which involves obtaining links to a website, is primarily linked to off-site mode efforts. In the local method, the main objective is to enhance a website’s visibility on local organic search results. International SEO is a global technique for international companies that involves optimizing multiregional or multilingual websites and enhancing visibility on international search engines. The e-commerce method include adding elements that includes optimizing category pages, product pages, easy navigation, product images, and more.